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Music Theatre Live

My latest crazy scheme : Music Theatre Live‏

Just listening to the brilliance of BBC radio 3 compared to the mediocrity of music television in general, not just MTV itself.

This is the music TV channel of my dreams : Music Theatre Live

The station consists of a medium-small music venue, with in addition to an auditorium, a televised VIP studio area for conducting interviews.

Venue would be open to public 24 hours a day 7 days a week. Tickets would be available (on door if tickets left over) priced according to the acts on each show.

There would be three principle types of entertainment

Musical (and some comedy) acts covering as many different genres and levels (open mic to grammy winner) as possible, live, occasionally lip-synced
Radio-style DJs , talking about the records they're playing and interacting with a live audience.
Club DJs playing club-length sets

in addition, "green room" interviews with performers and guests.

Performance recording would have a different approach both financially and artistically to shows such as Jules Holland. On a much smaller budget, and with much greater emphasis on the "house" sound than providing the variety dependent on the act that the "premium" live music shows achieve. The idea would be to give the viewer the feeling that they'd gone to see an artist or DJ at such a real life venue, and audiovisual recording would reflect that special "venue character" approach.

Business model wise, production costs would be covered in full by ticket sales. Widespread television and internet exposure would ensure that ticket value would be of some worth and desirability, and at the same time reduce appearance fees for the same supply-demand reasons.

Non exclusive broadcast rights packages would be offered. All would be webcast, with advertising breaks that would pay public performance costs such as MCPS/PRS fees etc. Commercial broadcasters would deal with this directly. If rights brought by BBC or other public broadcaster, extra content such as more interviews etc would replace the adverts, and rights-funding would be music-only as opposed to audio or video recording for the majority of programming, making it much more cost effective than a video show. 

If anyone else wants to run with this idea BTW, that's fine, but credit and cut where due... 

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